Boss Lady! - Shweta Choudhury

"My journey started during my college days when blogging in Odisha was in its infancy. Having followed a lot of bloggers from outside this state, I also started blogging as a hobby, and people started liking my work. After graduating from CET, Bhubaneswar, I chose to continue with blogging rather than going for placements. When I started, people used to stare at me and think I am a model because of my make-up, clothes photoshoots on the streets. I used to leave at 9am and returned home at 9pm due to  every day travel from CTC to BBSR by bus.

Being interested in digital marketing, I decided to pursue management. Managing studies as well as blogging was intense, but with the dedication of chasing my dreams, I got into the college I wanted to, and also flourished in my blogging. My parents always let me do my desire. I was earning from my college days and had also gifted my Mom a phone. I gained reputation became being my own boss. 

Instagram, with its ‘Born on Instagram’ feature, offered to manage me by assigning me a partner, who had worked with big creators, like Avneet Kaur and BeYounick. Then, I was offered to be featured during IPL 2020, there was no limit to my happiness. This event boosted my career further as I got featured on several platforms like national magazines, newspapers, and I got radio interviews as well. Instagram started working with me regularly and they also approached me to do the DDLJ’s 25 years with YRF. I remember one of my fans gifting me a sketchbook of my pictures, and that was a really wonderful moment, because that reflected my impact on that person’s life. 

To discover what makes you happy, is important. If you feel you can make a career out of it, then nothing should stop you from moving ahead." - Shweta Chowdhury.